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ICE introduces this workshop for all GU students to learn the steps of opening your own business. Objectives:

    • Identify the most important elements of project success.
    • Thinking outside the box to choose the right project.
    • Knowing the concept of the seven elements of marketing.
    • Know the concept of the marketing mix.
    • How to open a virtual record.

ICE is aimed to explore students’ innovative business ideas and turn them into real successful projects.