The Media & Marketing Department organized an engaging lecture on “Digital Marketing Landscape in the Kingdom of Bahrain” delivered by Mr. Yaqoob Abdullah, a renowned social media strategist.
During the session, Mr. Yaqoob discussed current trends shaping Bahrain’s digital ecosystem, content creation strategies for local audiences, data-driven approaches to social media marketing, and future opportunities for young professionals in the creative and digital sectors.
Students from both the Advertising and Digital Marketing programs actively participated and gained practical insights into Bahrain’s dynamic media environment. The department extends its appreciation to Mr. Yaqoob Abdullah for sharing valuable expertise and inspiring students to innovate in the digital domain.
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